Web analyst training
Gain expertise in web analytics for digital marketing. Master attribution models, ROAS calculations, LTV analysis, dashboard creation, testing methods, and CRO techniques. Track complete user journeys, identify funnel issues, and leverage data to increase revenue and optimise advertising budgets effectively.

4 to 360 hours flexible workload
valid certificate in your country
What will I learn?
Web Analyst Training equips you with hands-on skills to link traffic, user behaviour, and revenue for data-driven decisions. Master ecommerce analytics basics, tracking and attribution, ROAS and CPA metrics, LTV and cohort analysis, experiment planning, and user journey diagnostics. Apply proven strategies to boost conversion rates, average order value, and sustained performance across major channels.
Elevify advantages
Develop skills
- Revenue-focused attribution: link multi-channel spending straight to sales.
- Experiment roadmapping: plan efficient A/B tests and interpret results confidently.
- CRO and UX optimisation: repair funnel drop-offs, increase conversion rates, and raise average order value.
- Paid media diagnostics: review search, social, and email campaigns to reduce CPA and enhance ROAS.
- User journey analytics: chart behaviours, spot friction points, and target quick improvements.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
Your lessons are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of interest without needing to change platforms... I'm grateful for everything you do, I've already recommended you to other people...

Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can change chapters and skip content I don't need.

Mariana FerresPhotography Student
I like the content and the way videos are presented and transcribed, which speeds up the process!

Luciana AlvarengaNail Design Student
The platform is fast and simple to use. The diversity of content and complementary videos really help with learning.

André FelipePrompt Engineering Student
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