Types of Content Marketing Course
This course teaches how to create and promote various content types to attract and convert buyers, including planning, execution, promotion, measurement, and building a 6-week content plan aligned with goals and the customer journey.

4 to 360 hours flexible workload
valid certificate in your country
What will I learn?
The Types of Content Marketing Course shows you how to plan and execute high-impact emails, blogs, lead magnets, videos, webinars, and visual assets that attract and convert the right buyers. Learn promotion tactics across search, social, communities, and partners, then measure results, run experiments, and build a focused 6-week content plan aligned to clear goals, metrics, and the full customer journey.
Elevify advantages
Develop skills
- Customer journey content mapping: plan SEO, social, email for each funnel stage.
- Fast content planning: build 6-week editorial calendars that drive SaaS trials.
- High-impact content formats: craft blogs, emails, videos, and lead magnets that convert.
- B2B content promotion: use SEO, LinkedIn, communities, and paid to scale reach quickly.
- Data-driven optimisation: track KPIs and run A/B tests to improve content ROI.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
Your lessons are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of interest without needing to change platforms... I'm grateful for everything you do, I've already recommended you to other people...

Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can change chapters and skip content I don't need.

Mariana FerresPhotography Student
I like the content and the way videos are presented and transcribed, which speeds up the process!

Luciana AlvarengaNail Design Student
The platform is fast and simple to use. The diversity of content and complementary videos really help with learning.

André FelipePrompt Engineering Student
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