SEO SEA training
Dive into practical SEO and SEA training to master keyword strategies, technical optimisations, Google Ads setup, A/B testing, and performance tracking. Reduce reliance on paid ads, increase organic traffic, and maximise return on ad spend for successful digital marketing efforts. Ideal for competitive campaigns needing scalable growth.

4 to 360 hours flexible workload
valid certificate in your country
What will I learn?
This course teaches you to develop targeted keyword strategies, create effective Google Ads campaigns, and build high-converting search structures. You'll optimise landing pages, write compelling ad copy, enhance technical SEO, and plan initial content. Gain expertise in KPIs, reporting schedules, testing processes, and shifting budgets from paid to organic channels as results improve.
Elevify advantages
Develop skills
- Develop integrated SEO-SEA strategies to align organic and paid efforts for rapid qualified traffic growth.
- Design keyword taxonomies with top-level, mid-funnel, and product clusters optimised for conversions.
- Execute on-page SEO to enhance content, user experience, and internal linking for fast results.
- Build Google Ads structures including campaigns, ad groups, and budgets to achieve strong ROAS.
- Implement analytics and testing to monitor KPIs, run A/B tests, and adjust budgets as SEO matures.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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