Email Marketing Course
This course equips you with practical skills to master email marketing for B2B SaaS, focusing on audience analysis, campaign creation, automation, and data-driven optimization to drive conversions and revenue growth.

4 to 360 hours flexible workload
valid certificate in your country
What will I learn?
This Email Marketing Course provides a straightforward, hands-on approach to planning and refining effective campaigns. You'll learn to analyse your audience, set segments and objectives, create engaging subject lines and email content, design layouts optimised for mobile devices, and develop automated nurture sequences. You'll also gain expertise in tools, deliverability, monitoring, A/B testing, and optimisation to boost demos, trials, and paid conversions.
Elevify advantages
Develop skills
- High-converting subject lines: Create and test hooks based on curiosity, benefits, and urgency.
- Automated SaaS journeys: Develop 4–6 email sequences that nurture, inform, and convert quickly.
- Data-driven optimisation: Monitor essential KPIs and conduct efficient A/B tests to increase revenue.
- Smart segmentation: Target B2B SaaS audiences by intent, lifecycle stage, and ARR influence.
- Reliable email operations: Configure tools, ensure deliverability, and integrate with CRM for scalable campaigns.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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