digital strategy training
Gain expertise in digital strategy for retail marketing. Assess digital maturity levels, develop data-informed roadmaps, refine e-commerce and omnichannel customer journeys, and leverage analytics, CRM tools, and performance marketing to achieve tangible business growth and improved outcomes.

4 to 360 hours flexible workload
valid certificate in your country
What will I learn?
This course provides a practical guide to enhancing online performance. Participants will learn to evaluate digital maturity, create actionable roadmaps, and handle risks, vendors, and governance. Key topics include omnichannel integration, customer data management, CRM systems, single customer view, e-commerce optimisation, analytics, KPIs, and growth channels using real-world frameworks and tools.
Elevify advantages
Develop skills
- Develop retail digital roadmaps by prioritising quick wins alongside sustainable long-term growth strategies.
- Enhance e-commerce user experience through conversion rate optimisation, A/B testing, and website performance improvements.
- Create seamless omnichannel customer journeys integrating in-store, online, pricing, and fulfilment processes.
- Transform customer data into revenue streams using single customer view, CDP/CRM selection, and privacy-compliant practices.
- Expand performance marketing efforts with marketing mix modelling, attribution analysis, SEO/SEM tactics, and customer lifecycle management.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
FAQs
Who is Elevify? How does it work?
Do the courses come with a certificate?
Are the courses free?
What is the duration of the courses?
What are the courses like?
How do the courses work?
What is the duration of the courses?
What is the cost or price of the courses?
What is an online course and how does it work?
PDF Course