Digital Media Management Course
This course equips learners with practical skills to manage digital media campaigns effectively across major platforms, focusing on audience targeting, budget optimization, performance tracking, and continuous improvement for scalable results.

4 to 360 hours flexible workload
valid certificate in your country
What will I learn?
The Digital Media Management Course provides a straightforward, hands-on approach to planning, launching, and refining campaigns on key platforms. You'll learn to identify audiences and personas, set objectives, manage budgets and bids, arrange assets, and conduct A/B tests. Create dashboards, monitor KPIs, and follow a monthly optimisation routine to make every campaign more effective, profitable, and scalable.
Elevify advantages
Develop skills
- Build data-driven media dashboards: confidently track KPIs, ROAS, and CAC.
- Design high-impact campaigns: quickly align goals, audiences, and messaging.
- Plan and allocate media budgets: optimise spending across Meta, TikTok, and Google.
- Run monthly optimisations: test creatives, audiences, and funnels for rapid results.
- Profile digital audiences: segment buyers and map behaviours for accurate targeting.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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