User Acquisition Course
This course equips you with a comprehensive system for user acquisition in mobile apps, focusing on growth, retention, and optimization strategies.

4 to 360 hours flexible workload
valid certificate in your country
What will I learn?
The User Acquisition Course provides a practical, step-by-step system to grow and retain users for habit-forming mobile apps. You'll learn to create accurate user personas, segment audiences, and select the best channels, then design onboarding, activation flows, and gamified engagement loops to improve retention. You'll also gain expertise in analytics, attribution, A/B testing, and optimisation to make every campaign more efficient and profitable.
Elevify advantages
Develop skills
- Data-driven attribution: master SKAN, cohorts, and KPIs for profitable UA.
- Channel strategy: plan budgets, test creatives, and scale high-ROAS campaigns quickly.
- Onboarding optimisation: design activation flows that boost retention from day one.
- Experimentation playbook: run A/B tests and iterate swiftly to grow LTV and ROAS.
- Retention design: apply gamification and lifecycle messaging to reduce churn.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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