Conversion Rate Optimization Course
This course provides a practical guide to Conversion Rate Optimisation (CRO) for product pages, covering hypothesis development, metric selection, A/B testing, data analysis, and actionable insights to drive scalable improvements.

4 to 360 hours flexible workload
valid certificate in your country
What will I learn?
Master a practical, high-impact Conversion Rate Optimisation process focused on product pages. In this concise course, you’ll learn to define strong hypotheses, pick the right primary and secondary metrics, design ethical A/B tests, estimate sample size and duration, avoid data pitfalls, interpret statistical results, and turn every experiment into clear documentation, scalable wins, and confident next steps.
Elevify advantages
Develop skills
- Design ethical A/B tests: plan variants, traffic splits, and guardrails fast.
- Analyse CRO results: read significance, segments, and real business impact.
- Build high-converting product pages: UX, trust, and mobile-first best practices.
- Set sharp CRO metrics: define primary, secondary, and health KPIs that matter.
- Protect data quality: QA experiments, spot biases, and avoid misleading wins.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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