4 to 360 hours flexible workload
valid certificate in your country
What will I learn?
This Visual Identity Design Course provides a practical, step-by-step process to create robust visual identities for local consumer brands. You'll learn the basics of brand strategy, semiotics, colour and typography, logo systems, and responsive marks. Then put it all into practice with packaging, signage, and digital touchpoints, wrapping up with solid governance, style guides, and production-ready assets for everyday use.
Elevify advantages
Develop skills
- Brand strategy basics: develop clear positioning for local consumer brands swiftly.
- Visual identity systems: create logos, lockups, and straightforward usage guidelines efficiently.
- Research for direction: assemble moodboards, trial concepts, and compare with competitors.
- Brand governance: produce style guides, asset systems, and uniform applications.
- Real-world applications: implement identities across packaging, signage, websites, and Instagram.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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