Reputation Strategy Course
Gain expertise in crisis communication through a robust reputation strategy. Master 72-hour response plans, stakeholder prioritisation, media and social guidelines, and trust recovery methods to safeguard your brand and navigate reputational threats with assurance. This course equips you with practical tools for preparedness and resilience in high-stakes scenarios.

4 to 360 hours flexible workload
valid certificate in your country
What will I learn?
This course provides a hands-on, sequential framework to assess crises, handle the initial 72 hours across digital and traditional channels, and engage media, regulators, and stakeholders effectively. Discover techniques to restore trust via strong governance, thorough audits, and open reporting, supported by monitoring systems, defined KPIs, and structured messaging to ensure your organisation remains credible, ready, and robust against challenges.
Elevify advantages
Develop skills
- Develop 72-hour crisis plans: coordinate web, social, press, and internal responses swiftly.
- Identify and prioritise stakeholders: tailor messages for media, regulators, and employees.
- Create message frameworks: define tone, key themes, and scripts for each audience.
- Track online reputation: leverage dashboards, alerts, and sentiment analysis for decisions.
- Build trust restoration initiatives: implement audits, content strategies, and governance to regain confidence.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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