Ad Course
This course equips you with practical skills to launch a beverage product in New Zealand, from market analysis and positioning to multi-channel strategies, creative development, and performance tracking.

4 to 360 hours flexible workload
valid certificate in your country
What will I learn?
Ad Course provides a quick, practical approach to launching a ready-to-drink beverage in a New Zealand city, covering market and competitor analysis through to precise positioning, value propositions, and messaging pillars. Develop buyer personas, devise a 3-month multi-channel launch strategy, create compelling social media and out-of-home visuals, and apply straightforward metrics, dashboards, and guidelines to test, refine, and report outcomes effectively.
Elevify advantages
Develop skills
- Brand positioning: analyse competitors and develop precise value propositions swiftly.
- Audience insights: create data-supported personas and media behaviours in a few days.
- Media planning: formulate efficient 3-month launch strategies with an intelligent channel blend.
- Creative concepts: produce compelling social media and out-of-home concepts that encourage trials.
- Campaign analytics: select key performance indicators and refine budgets using straightforward, simple guidelines.
Suggested summary
Before starting, you can change the chapters and the workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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