Salesforce Marketing Cloud Course
4/5
This course equips you with practical skills to design, automate, and optimize email marketing campaigns using Salesforce Marketing Cloud, focusing on B2B SaaS scenarios for enhanced conversion and deliverability.

4.0 in the evaluation
from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This Salesforce Marketing Cloud Course teaches you how to create effective email journeys from data setup to fine-tuning. You will learn about automation, message delivery, and CRM integration, then develop targeted groups, adaptable content, and choice-driven paths in Journey Builder. You will also gain expertise in B2B SaaS buyer phases, essential email measures, A/B experiments, and reports to quickly roll out trackable, sales-oriented campaigns.
Elevify advantages
Develop skills
- Journey design: Quickly build high-converting Salesforce Marketing Cloud email flows.
- Smart segmentation: Develop SQL and filter-based B2B SaaS audiences in a few days.
- Personalization: Roll out dynamic, buyer-stage email content that feels personal.
- Analytics & testing: Monitor KPIs and conduct A/B tests to improve SaaS funnels.
- Automation & data: Integrate CRM, handle bounces, and ensure deliverability swiftly.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
Your classes are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of my interest without needing to change platforms... I thank you for everything you do, I've already recommended you to other people...

Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can change chapters and skip content I don't need.

Mariana FerresPhotography Student
I like the content and the way videos are presented and transcribed, which speeds up the process!

Luciana AlvarengaNail Design Student
The platform is fast, simple to use. The diversity of content and complementary videos help a lot with learning.

André FelipePrompt Engineering Student
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