Key Account Manager Training
Gain mastery in managing key accounts for retail clients. Learn to assess risks, identify stakeholders, create compelling value propositions backed by ROI, and develop 12-month plans that secure renewals and deliver over 20% growth in your sales portfolio. This course provides hands-on tools to strengthen client ties and expand revenue sustainably in competitive markets.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This training equips you with practical steps to safeguard renewals and boost growth in complex retail customer experience settings. You will learn to identify account risks and opportunities, map key stakeholders, craft focused engagement strategies, develop value propositions supported by ROI, and build a 12-month plan featuring clear KPIs, timelines, and actions to enhance relationships and achieve lasting growth.
Elevify advantages
Develop skills
- Diagnose accounts quickly to detect churn risks, upsell potential, and establish precise renewal KPIs.
- Map stakeholders effectively, targeting retail decision-makers with customised value narratives.
- Apply retail CX metrics like NPS, CSAT, and CLTV to uncover actionable sales opportunities.
- Design powerful value propositions with ROI evidence to secure high-level strategic meetings.
- Create detailed 12-month account plans with scheduled actions for renewal protection and 20% growth.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
Your classes are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of my interest without needing to change platforms... I thank you for everything you do, I've already recommended you to other people...

Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can change chapters and skip content I don't need.

Mariana FerresPhotography Student
I like the content and the way videos are presented and transcribed, which speeds up the process!

Luciana AlvarengaNail Design Student
The platform is fast, simple to use. The diversity of content and complementary videos help a lot with learning.

André FelipePrompt Engineering Student
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