In-Store Promotions Course
Increase retail sales through powerful in-store promotions. Gain knowledge on shopper behaviour, store layout, sampling, messaging, KPIs, and budget-friendly materials to create, run, and refine healthy snack promotions that encourage trials, sales conversions, and repeat buys. This practical course equips you to drive measurable results in busy retail settings.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
Enhance in-store promotions for healthy snacks via this targeted, hands-on course exploring shopper behaviour, store layouts, visual merchandising, and fixtures. Discover how to organise and carry out sampling, develop convincing messages, select top promotion methods, and train staff. Gain skills in basic data gathering, vital performance metrics, and refining strategies to ensure each promotion boosts sales noticeably and supports better choices.
Elevify advantages
Develop skills
- Design effective in-store snack promotions that work within real retail limits.
- Optimise store layouts, signs, and fixtures to quickly increase shopper interest.
- Conduct safe and efficient sampling events that turn trials into immediate sales.
- Monitor promotion KPIs and improve offers using simple, affordable data methods.
- Create compelling, health-oriented snack messages suited to target customer groups.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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