Project Analyst Course
This course provides practical training in web analytics, focusing on data cleaning, analysis, ROI calculations, causal impact estimation, and creating actionable reports for business decisions.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
The Project Analyst Course equips you with hands-on skills to clean and validate web analytics data, perform descriptive and segmented analyses, and spot trends and seasonal patterns. You will learn to calculate marketing ROI, ROAS, and marginal returns, create basic causal impact estimates, and convert metrics into straightforward, prioritised recommendations backed by succinct reports, visuals, and scenario-based budget models.
Elevify advantages
Develop skills
- Marketing ROI analysis: compute, interpret, and optimise multi-channel spend.
- Exploratory analytics: summarise, segment, and visualise key business metrics.
- Data preparation: clean, align, and validate web analytics datasets quickly.
- Causal impact estimation: conduct basic pre-post and regression-based lift studies.
- Executive reporting: transform data into clear, prioritised recommendations.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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