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Market Research Data Processing & Analysis Course

Market Research Data Processing & Analysis Course
from 4 to 360h flexible workload
valid certificate in your country

What will I learn?

Acquire core skills in market research data processing and analysis through this practical, focused course. You will learn to clean untidy survey data, construct dependable variables, perform descriptive statistics, model factors driving satisfaction, and segment NPS customer groups. Additionally, explore text analysis for open responses, produce effective visual summaries, and develop concise, actionable insights with professional reporting outputs.

Elevify advantages

Develop skills

  • Master NPS segmentation: classify, profile, and compare customer groups swiftly.
  • Clean survey data fast: handle missing values, outliers, and messy categories.
  • Conduct driver analysis: identify key satisfaction factors with solid statistics.
  • Perform lean text analytics: pull out themes, sentiment, and quotes from comments.
  • Create insight-to-action reports: transform findings into clear, metric-driven recommendations.

Suggested summary

Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

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EmersonPolice Investigator
The course was essential to meet the expectations of my boss and the company where I work.
SilviaNurse
Very great course. Lots of rich information.
WiltonCivil Firefighter

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