Advanced Analytics Course
This course provides advanced skills in data analytics for business applications, focusing on practical tools and techniques to drive marketing and customer retention strategies.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
The Advanced Analytics Course equips you with hands-on skills to clean and validate data, set clear KPIs, and create solid time series reports. You'll master customer segmentation, basic predictive scoring, and models for churn and customer value using SQL and Python. Transform your findings into strategies for business growth and keeping customers, conduct A/B tests, and produce straightforward reports and dashboards that support smart, data-driven choices in marketing and online business teams.
Elevify advantages
Develop skills
- Advanced KPI analytics: calculate, break down, and track key online business metrics.
- Practical segmentation: quickly create RFM and behaviour-based customer groups using SQL and Pandas.
- Predictive scoring: develop churn and value predictions and share them for marketing drives.
- Data quality management: tidy up, check, and record business intelligence data for trustworthy insights.
- Test and improve: set up A/B experiments and connect analytics to direct business growth steps.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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