Metrics and KPIs Course
This course equips you with practical skills to define, track, and optimize key metrics and KPIs for business growth, focusing on revenue, marketing, sales, and customer retention using existing tools and data-driven decision-making.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
The Metrics and KPIs Course provides a straightforward, practical approach to setting objectives, choosing appropriate KPIs, and linking them to revenue, customer retention, and business expansion. You will gain knowledge on key marketing, sales, and customer success indicators, methods to monitor them using your current tools, creating efficient dashboards, establishing achievable 12-month goals, and conducting targeted experiments to enable quicker, data-informed choices and enhance performance each quarter.
Elevify advantages
Develop skills
- Build a targeted KPI strategy: connect CEO objectives to precise, quantifiable indicators.
- Master SaaS revenue KPIs: ARR, MRR, sales funnel, and efficiency in real application.
- Optimise marketing results: monitor MQLs, CAC, and multi-touch attribution.
- Boost retention: examine churn, NRR, and customer health for quick improvements.
- Create practical dashboards: define targets, alerts, and review processes that spur action.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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