from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
The IT Marketing Course provides a focused three-month strategy to connect with and convert B2B IT buyers. You will learn to profile buyer personas, craft value propositions, address objections, and segment accounts for cloud and security products. Develop a practical paid advertising budget, establish clear KPIs, conduct affordable tests, and utilise pre-made templates for emails, ads, webinars, and landing pages to generate qualified leads quickly.
Elevify advantages
Develop skills
- IT buyer insight mapping: swiftly profile B2B tech stakeholders and their challenges.
- Cloud product personas: create precise, segmented targets for Workspace and Security.
- High-impact IT value propositions: transform complex features into clear, evidence-based benefits.
- 90-day IT demand plan: initiate efficient, trackable campaigns across essential digital platforms.
- Budget and KPI mastery: distribute $3K effectively and expand successful efforts using straightforward dashboards.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
Your classes are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of my interest without needing to change platforms... I thank you for everything you do, I've already recommended you to other people...

Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can change chapters and skip content I don't need.

Mariana FerresPhotography Student
I like the content and the way videos are presented and transcribed, which speeds up the process!

Luciana AlvarengaNail Design Student
The platform is fast, simple to use. The diversity of content and complementary videos help a lot with learning.

André FelipePrompt Engineering Student
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