Services Marketing Course
This course equips you with essential services marketing strategies for digital counselling. Learn to clearly define your offerings, establish trust, mitigate risks, implement effective pricing, select optimal promotion channels, leverage social proof, and apply proven retention and referral tactics using data-driven methods for immediate impact on your campaigns.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
Gain skills to define and package digital counselling services, identify target audiences, create strong value propositions that foster trust and minimise risks. Master pricing strategies, sign-up processes, service delivery, channel selection, social proof utilisation, and frameworks for retention, referrals, and performance tracking to ensure lasting business growth.
Elevify advantages
Develop skills
- Service positioning: clearly define digital counselling offers that drive conversions.
- Targeted value propositions: develop audience-specific messages to address stigma.
- Trust-building promotion: create guarantees, social proof, and compliant communications.
- Retention strategies: design quick onboarding, re-engagement, and referral systems.
- Pricing and access: establish tiers, trials, and channels to cut friction and churn.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
As suas aulas são perfeitas. Adquiri o pacote de um ano e, finalmente, tenho a oportunidade de acompanhar diversos temas do meu interesse sem precisar mudar de plataforma... agradeço por tudo o que fazem, já recomendei vocês a outras pessoas...

Giulio CarloAluno de Marketing Digital
Eu gosto de como as lições são direto ao ponto e como eu consigo alterar capítulos e pular conteúdos que não preciso.

Mariana FerresAluna de Fotografia
Gosto do conteúdo e do modo de apresentação e transcrição de vídeos, o que acelera o processo!

Luciana AlvarengaAluna de Design de Unhas
A plataforma é rápida, simples de usar. A diversidade de conteúdo e os vídeos complementares ajudam muito no aprendizado.

Giulio CarloAluno de Engenharia de Prompt
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