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Nudging in Marketing Course

Nudging in Marketing Course
from 4 to 360h flexible workload
valid certificate in your country

What will I learn?

Gain skills to create ethical nudges that steer customers towards better grocery picks in Indonesia. This focused course explores main behavioural biases, online choice setups, and hands-on strategies for search, product displays, cart, and checkout stages. Master running solid A/B tests, measuring results with simple metrics, and rolling out effective nudges while keeping user trust and local rules in mind.

Elevify advantages

Develop skills

  • Design smart nudges: Create effective, practical nudges for online shopping platforms.
  • Use choice biases: Apply defaults, framing effects, and standout features to promote healthy options.
  • Improve online layouts: Design images, tags, and packages that drive better decisions.
  • Conduct quick A/B tests: Launch, track, and grow top-performing nudges using reliable metrics.
  • Nudge with integrity: Mix persuasion with openness, trust-building, and respect for customer freedom.

Suggested summary

Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

I was just promoted to Intelligence Advisor of the Prison System, and the course from Elevify was crucial for me to be the chosen one.
EmersonPolice Investigator
The course was essential to meet the expectations of my boss and the company where I work.
SilviaNurse
Very great course. Lots of rich information.
WiltonCivil Firefighter

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