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Marketing Performance & Control Course

Marketing Performance & Control Course
from 4 to 360h flexible workload
valid certificate in your country

What will I learn?

Gain mastery over key performance indicators, create practical datasets, and confidently compute ROI, ROAS, CPA, plus break-even analysis in this targeted programme. Learn to evaluate marketing channels against standards, develop straightforward dashboards, and produce succinct reports for executives to guide budget decisions and enhancements. Acquire hands-on abilities to share outcomes, organise experiments, and boost performance each quarter.

Elevify advantages

Develop skills

  • Build ROI dashboards: convert raw channel data into clear, executive-friendly displays.
  • Calculate CPA, ROAS, and ROI: swiftly assess channel profitability and weigh options.
  • Design effective budget reallocations: shift spending with safeguards and testing structures.
  • Apply benchmarks and funnel metrics: compare channels, identify issues, and set goals quickly.
  • Present performance updates: provide brief CEO reports featuring actions and upcoming tests.

Suggested summary

Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

I was just promoted to Intelligence Advisor of the Prison System, and the course from Elevify was crucial for me to be the chosen one.
EmersonPolice Investigator
The course was essential to meet the expectations of my boss and the company where I work.
SilviaNurse
Very great course. Lots of rich information.
WiltonCivil Firefighter

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