Marketing for Tourism Businesses Course
Master tourism marketing with a 12-month action plan, destination research, seasonal packages, and multi-channel campaigns. Learn to boost direct bookings, length of stay, and revenue with practical tactics tailored to hotels and coastal destinations. This course equips you with tools to research destinations, position your business, design packages, optimise channels, and implement budgets and KPIs for real results.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This practical course teaches researching coastal destinations, defining positioning, designing low and mid-season packages to increase stays and spending. Optimise websites, direct bookings, paid ads, social media, partnerships, and create a 12-month action plan with budgets, KPIs, and templates for immediate use.
Elevify advantages
Develop skills
- Hotel positioning mastery: craft clear USPs and segment-focused messages fast.
- Seasonal offer design: build high-converting low and mid-season hotel packages.
- Tourism campaign execution: run Meta, search, OTA, email, and influencer promos.
- Data-driven optimization: track KPIs, A/B test offers, and refine spend quickly.
- 12-month coastal hotel plan: align budget, channels, and actions to seasonality.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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