Market Research Analyst Course
This course provides hands-on training in market research tailored to the Nigerian market, focusing on sustainable household goods. Participants will gain expertise in problem definition, data collection, analysis, and actionable insights for business decisions.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
The Market Research Analyst Course equips you with practical skills to identify business challenges, set clear research goals, and understand Nigerian consumers for sustainable household goods. You will learn to create surveys, interviews, and focus groups, examine qualitative and quantitative data, evaluate market sizes, study competitors, and convert findings into straightforward recommendations, launch strategies, and solid go/no-go choices.
Elevify advantages
Develop skills
- Define research problems: transform business queries into precise research outlines.
- Design efficient surveys and interviews: create unbiased, effective research instruments quickly.
- Analyze data confidently: apply statistics, segmentation, and price sensitivity in real scenarios.
- Profile target markets: develop buyer profiles and outline distribution channels for eco-friendly products.
- Turn insights into action: prepare go/no-go evaluations, launch plans, and executive presentations.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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