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Executive Strategic Marketing Course

Executive Strategic Marketing Course
from 4 to 360h flexible workload
valid certificate in your country

What will I learn?

The Executive Strategic Marketing Course helps you build a focused, defensible growth plan for NexaFlow in Brazil. Learn how to define high-value segments, craft a sharp value proposition and positioning, design product-led and ABM initiatives, set clear 12-month objectives, choose the right channels, track KPIs, and prioritize a realistic roadmap with risk mitigation for consistent, measurable results.

Elevify advantages

Develop skills

  • Segment selection mastery: choose high-LTV B2B niches with TAM/SAM/SOM rigor.
  • Value proposition design: craft defensible positioning for Brazilian B2B SaaS.
  • Go-to-market playbooks: build PLG, ABM, and partner-led initiatives fast.
  • Data-driven marketing: set KPIs, dashboards, and experiments that lift ROI.
  • Strategic roadmap planning: prioritize quick wins, manage risks, and allocate budget.

Suggested summary

Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

I was just promoted to Intelligence Advisor of the Prison System, and the course from Elevify was crucial for me to be the chosen one.
EmersonPolice Investigator
The course was essential to meet the expectations of my boss and the company where I work.
SilviaNurse
Very great course. Lots of rich information.
WiltonCivil Firefighter

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