from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This Data Marketing Course teaches you how to transform raw data into clear, profitable decisions. You will learn to spot valuable customer segments, create targeted campaigns, personalise content, and use solid benchmarks. Build straightforward dashboards, select the proper KPIs, conduct A/B tests without needing a data team, and comply with privacy regulations so that every campaign is trackable, optimised, and set for growth.
Elevify advantages
Develop skills
- Data benchmarking: adjust industry benchmarks to establish realistic marketing goals.
- E-commerce analytics: monitor CLV, conversion rate, and essential email performance KPIs.
- Customer segmentation: develop RFM and behavioural segments that deliver quick revenue gains.
- A/B testing for marketers: plan, execute, and analyse simple experiments independently.
- Campaign measurement: produce clear dashboards and one-pagers that convince leaders.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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