Customer Relationship Management Training
Master Customer Relationship Management for marketing success in ecommerce. Learn segmentation, lifecycle flows, personalisation, and CRM analytics to boost retention, increase customer lifetime value, reduce churn, and create high-impact campaigns across email, SMS, and paid channels.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
Customer Relationship Management Training provides a clear, practical system to grasp ecommerce customer lifecycles, create smart segments, and build automated flows for acquisition, onboarding, retention, and win-back. Discover how to leverage data foundations, channel strategy, personalisation, and thorough testing to enhance engagement, raise revenue per customer, and rapidly scale effective CRM programmes.
Elevify advantages
Develop skills
- Lifecycle CRM strategy: map customer journeys and align messages for each stage.
- Segmentation mastery: build RFM and predictive segments to boost revenue quickly.
- Automation flows: design welcome, post-purchase, and win-back journeys that convert.
- CRM analytics: track KPIs, run A/B tests, and optimise campaigns confidently.
- Data-driven CRM setup: structure customer data and channels for scalable growth.
Suggested summary
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