from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
The Customer Acquisition Cost Optimisation Course provides a focused, practical approach to reduce CAC while safeguarding growth. You will learn to calculate and attribute CAC properly, benchmark performance, and evaluate channels and campaigns with straightforward metrics. Develop test-based optimisation strategies for media, creative elements, and funnels, then prioritise efforts, track outcomes, and make assured budget choices within a few weeks.
Elevify advantages
Develop skills
- Mastery of CAC analytics: swiftly calculate, compare, and optimise CAC across channels.
- Practical attribution: implement simple models to monitor ROAS, LTV, and payback periods.
- Test-and-learn strategies: create quick A/B tests to eliminate waste and expand successful tactics.
- Targeted funnel adjustments: improve ads, landing pages, and offers to increase conversions.
- Practical growth strategies: develop 30-day CAC optimisation plans with defined KPIs.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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