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Client Market Course

Client Market Course
from 4 to 360h flexible workload
valid certificate in your country

What will I learn?

This course provides a practical guide to identifying US eco-friendly home goods market segments, developing detailed buyer personas, and converting data into actionable marketing strategies. Participants will learn audience profiling, segment comparison and prioritisation, value proposition development, digital channel selection, and establishment of testing frameworks with KPIs for confident campaign launches, adjustments, and scaling.

Elevify advantages

Develop skills

  • Persona design: turn raw segment data into sharp, usable buyer personas.
  • Market sizing: estimate eco-home segment value using public US data sources.
  • Segment prioritization: rank audiences by reach, fit, and profit potential fast.
  • Channel strategy: pick winning digital channels and messages for each persona.
  • Performance tracking: build lean KPI dashboards and simple A/B tests to validate.

Suggested summary

Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

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EmersonPolice Investigator
The course was essential to meet the expectations of my boss and the company where I work.
SilviaNurse
Very great course. Lots of rich information.
WiltonCivil Firefighter

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