web analyst training
Gain mastery in web analytics tailored for digital marketing success. Delve into attribution models, ROAS calculations, LTV metrics, dashboard creation, testing frameworks, and CRO techniques. Track complete user journeys, identify and seal funnel leaks, transforming raw data into increased revenue streams and more efficient advertising budgets. Ideal for boosting business performance through actionable insights.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This Web Analyst Training equips you with hands-on skills to link website traffic, user behaviour, and revenue generation for better data-informed choices. You will cover basics of ecommerce analytics, tracking methods and attribution, ROAS and CPA computations, LTV and cohort studies, experiment planning, plus user journey analysis. Then, implement tested strategies to enhance conversion rates, average order value, and sustained results across major marketing channels.
Elevify advantages
Develop skills
- Revenue-focused attribution: link multi-channel marketing expenses straight to actual sales outcomes.
- Experiment roadmapping: plan quick A/B tests and interpret results confidently for better decisions.
- CRO and UX optimisation: repair funnel drop-offs, increase conversion rates, and raise average order value.
- Paid media diagnostics: review search, social media, and email campaigns to reduce CPA while expanding ROAS.
- User journey analytics: chart user behaviours, spot friction points, and focus on fast-impact improvements.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
As suas aulas são perfeitas. Adquiri o pacote de um ano e, finalmente, tenho a oportunidade de acompanhar diversos temas do meu interesse sem precisar mudar de plataforma... agradeço por tudo o que fazem, já recomendei vocês a outras pessoas...

Giulio CarloAluno de Marketing Digital
Eu gosto de como as lições são direto ao ponto e como eu consigo alterar capítulos e pular conteúdos que não preciso.

Mariana FerresAluna de Fotografia
Gosto do conteúdo e do modo de apresentação e transcrição de vídeos, o que acelera o processo!

Luciana AlvarengaAluna de Design de Unhas
A plataforma é rápida, simples de usar. A diversidade de conteúdo e os vídeos complementares ajudam muito no aprendizado.

Giulio CarloAluno de Engenharia de Prompt
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