Web 2.0 & Social Media Course
Gain expertise in Web 2.0 and social media strategies tailored for sustainable fashion marketing. Discover optimal channel uses, develop content plans, set SMART objectives, manage crises, and oversee communities to enhance brand visibility, user interaction, and revenue on platforms like TikTok, Instagram, Facebook, LinkedIn, and your website. This practical training equips you with actionable tools for immediate impact in digital marketing.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This course teaches you to establish a robust online presence for sustainable fashion on websites, blogs, Instagram, TikTok, Facebook, and LinkedIn. You will master audience segmentation, SMART goal setting, platform-tailored content creation, community guidelines, crisis handling, and KPI tracking to boost reputation, engagement, and sales effectively.
Elevify advantages
Develop skills
- Social media channel mapping: Assign impactful roles to TikTok, Instagram, Facebook, and LinkedIn.
- Audience segmentation: Create SMART goals based on segments for quick social media returns.
- Content strategy: Develop hero, hub, hygiene, and user-generated content for sustainable fashion.
- Crisis playbooks: Respond to complaints, reviews, and delivery problems using ready scripts.
- Community management: Enforce tone, rules, and UGC guidelines for vibrant, secure channels.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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