Store Design and Visual Merchandising Course
Bridge online marketing with captivating in-store setups. This Store Design and Visual Merchandising Training equips you to create effective layouts, visual narratives, and promotional zones that increase shopper visits, purchase rates, and average spend per customer. Discover zoning, lighting, fixtures, planograms, signage, digital integrations, data tracking, and KPIs to optimise fashion retail spaces for maximum sales impact.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This course teaches you to design shop layouts, create eye-catching display areas, and craft product narratives that draw more customers and lift sales. Master zoning techniques, lighting setups, fixture choices, planograms, and signage strategies, while linking online promotions to physical store experiences using digital elements, customer data tools, and key performance indicators. Acquire hands-on methods to experiment, improve, and update retail environments swiftly with assurance.
Elevify advantages
Develop skills
- Visual merchandising skills for fashion retail: create compelling, sales-boosting displays rapidly.
- Customer journey mapping expertise: design store routes that extend browsing time and raise buying rates.
- Digital-to-physical store linkage: convert web campaigns into trackable increases in store visits.
- Retail space layout improvements: apply zoning, fixtures, and checkout designs to enhance product movement.
- In-store experimentation and KPIs: conduct fast tests and monitor metrics tied to revenue growth.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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