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SEO, SEM & Google Analytics Course

SEO, SEM & Google Analytics Course
from 4 to 360h flexible workload
valid certificate in your country

What will I learn?

Master the basics of SEO, SEM, and Google Analytics 4 through a practical course focused on eco-friendly reusable kitchen items. Learn how to do keyword research, on-page optimisation, and effective Google Ads setups, then link it all in GA4 with proper tracking, useful dashboards, and clear attribution. End with a step-by-step plan for testing, reporting, and ongoing growth based on data.

Elevify advantages

Develop skills

  • Keyword strategy: identify search intent in the US market and match terms to valuable pages.
  • On-page SEO: optimise titles, content, schema markup, and internal links for quick results.
  • Google Ads setup: create efficient structures, ad copy, bidding strategies, and negative keywords that drive conversions.
  • GA4 tracking: set up events, UTMs, and dashboards to track ROI quickly.
  • Optimisation sprints: test, analyse, and expand SEO and SEM campaigns confidently.

Suggested summary

Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

Your classes are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of my interest without needing to change platforms... I thank you for everything you do, I've already recommended you to other people...
Giulio Carlo
Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can change chapters and skip content I don't need.
Mariana Ferres
Mariana FerresPhotography Student
I like the content and the way videos are presented and transcribed, which speeds up the process!
Luciana Alvarenga
Luciana AlvarengaNail Design Student
The platform is fast, simple to use. The diversity of content and complementary videos help a lot with learning.
André Felipe
André FelipePrompt Engineering Student

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