Performance Marketing Course
This course equips learners with practical skills in performance marketing to drive e-commerce growth through targeted strategies, effective campaigns, and data-driven optimizations.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This Performance Marketing Course provides a quick, hands-on approach to identifying target audiences, understanding buyer intentions, and creating effective customer personas that drive sales. You will learn to establish specific revenue goals, select appropriate marketing channels, craft compelling offers, and organise campaigns for expansion. Gain expertise in monitoring performance, attributing results, distributing budgets, planning tests, and generating reports to optimise strategies with confidence and achieve consistent e-commerce growth.
Elevify advantages
Develop skills
- Audience strategy: transform intent data into accurate, high-return buyer groups.
- Funnel planning: establish 3-month revenue, ROAS, and CPA goals that deliver results.
- Campaign builds: create offers, adverts, and landing pages that convert quickly.
- Optimisation sprints: conduct efficient A/B tests and expand successful ones across platforms.
- Budget modelling: distribute spending and predict ROAS using straightforward, reliable methods.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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