Google Analytics 4 Course
This course provides hands-on training in Google Analytics 4, focusing on data preparation, ecommerce tracking, landing page optimization, channel attribution, and actionable insights for marketing and UX improvements.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
Master Google Analytics 4 with a focused, practical course that shows you how to clean and prepare exported data, build reliable conversion and revenue metrics, and analyse traffic sources, devices, and countries. Learn to evaluate landing pages, diagnose tracking issues, and turn GA4 findings into clear, actionable recommendations, dashboards, and alerts that improve performance and guide smarter budget and UX decisions.
Elevify advantages
Develop skills
- GA4 data modelling: master events, parameters, and exports in a short, hands-on format.
- Ecommerce tracking setup: apply GA4 best practices to capture full funnel revenue.
- Landing page analysis: use GA4 to spot drop-offs and test high-impact UX fixes fast.
- Channel attribution: compare traffic sources and ROI with clear, practical GA4 reports.
- Data cleaning for GA4: prepare reliable CSVs for accurate marketing decisions.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
Your classes are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of my interest without needing to change platforms... I thank you for everything you do, I've already recommended you to other people...

Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can change chapters and skip content I don't need.

Mariana FerresPhotography Student
I like the content and the way videos are presented and transcribed, which speeds up the process!

Luciana AlvarengaNail Design Student
The platform is fast, simple to use. The diversity of content and complementary videos help a lot with learning.

André FelipePrompt Engineering Student
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