Fundamentals of Digital Marketing Course
This course offers a practical introduction to digital marketing, focusing on low-budget strategies for effective campaigns.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
Basics of Digital Marketing Course provides you with a straightforward, step-by-step approach to plan and execute low-budget campaigns that deliver real results. You will learn how to study your target audience, pick the best platforms, create simple combined campaigns, write compelling adverts and emails, install tracking tools, prepare practical budgets, and improve results using everyday tools, standards, and processes you can start using right away.
Elevify advantages
Develop skills
- Platform choice and tools: Set up efficient, high-return campaigns on small budgets.
- Audience and tracking: Identify customer types, establish key goals, and monitor GA4 results.
- Campaign writing and pages: Develop unique selling points, advert text, and landing pages that bring quick conversions.
- Email and customer keeping: Start customer journey emails, use social proof, and set up referral schemes.
- Budgeting and testing: Distribute $1K, conduct A/B tests, and enhance return on ad spend with reports.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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