Digital Media Management Course
This course equips learners with practical skills to manage digital media campaigns effectively across major platforms, focusing on audience targeting, budget optimization, performance monitoring, and continuous improvement for scalable results.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
The Digital Media Management Course provides a straightforward, hands-on approach to planning, launching, and improving campaigns on major platforms. You will learn to identify audiences and create personas, match goals, manage budgets and bids, arrange assets, and conduct A/B tests. Develop dashboards, monitor key performance indicators, and follow a monthly optimisation routine to make every campaign more effective, profitable, and scalable.
Elevify advantages
Develop skills
- Build data-driven media dashboards: monitor KPIs, ROAS, and CAC with assurance.
- Design effective campaigns: match objectives, audiences, and messages quickly.
- Plan and distribute media budgets: optimise spending across Meta, TikTok, and Google.
- Conduct monthly optimisations: test creatives, audiences, and funnels for fast results.
- Profile digital audiences: segment buyers and map behaviours for accurate targeting.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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