Digital Consumer Behavior Course
Master digital consumer behaviour to improve ecommerce results. Gain skills in CRO, UX, analytics, attribution, and retention to refine funnels, cut cart abandonment, and convert home and lifestyle buyers into loyal, valuable customers. This course equips you with tools to analyse shopper habits, optimise online journeys, and drive sustainable revenue growth through data-driven decisions and smart marketing tactics.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This Digital Consumer Behaviour Course builds practical skills to grasp, monitor, and shape online shopping patterns. Explore decision models, browsing behaviours, and buying intentions for home and lifestyle items. Excel in behavioural analytics, customer journey mapping, conversion rate optimisation, checkout user experience, retention methods, and channel attribution. Convert data into insights, dashboards, and strategies that increase sales and lasting profits.
Elevify advantages
Develop skills
- Conversion optimisation: design quick, convincing product and checkout pages.
- Behavioural analytics: map user journeys using GA4, heatmaps, and cohorts.
- Traffic and attribution: manage paid, organic, and email with proper ROI tracking.
- Retention strategy: create reviews, loyalty, and lifecycle campaigns for repeat buys.
- Data storytelling: transform ecommerce metrics into clear, actionable insights.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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