Log in
Choose your language

B2B Email Marketing for Lead Generation Course

B2B Email Marketing for Lead Generation Course
from 4 to 360h flexible workload
valid certificate in your country

What will I learn?

This short, practical course teaches you how to create effective B2B email programmes that regularly produce qualified leads. You will identify buyer personas, connect problems to offers, create targeted nurture sequences, and craft copy that drives conversions. Gain knowledge on lead scoring, automation, deliverability, testing, and analytics to roll out compliant, scalable campaigns that speed up moving prospects to sales.

Elevify advantages

Develop skills

  • Build B2B SaaS email strategies: align personas, offers, and KPIs quickly.
  • Design segmented nurture flows: 5–7 step sequences that turn leads into SQLs.
  • Implement lead scoring: combine behaviour and firmographics for sales-ready MQLs.
  • Optimise with testing: conduct A/B tests and dashboards to boost pipeline metrics fast.
  • Set up compliant operations: handle deliverability, consent, and Martech integration properly.

Suggested summary

Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

As suas aulas são perfeitas. Adquiri o pacote de um ano e, finalmente, tenho a oportunidade de acompanhar diversos temas do meu interesse sem precisar mudar de plataforma... agradeço por tudo o que fazem, já recomendei vocês a outras pessoas...
Giulio Carlo
Giulio CarloAluno de Marketing Digital
Eu gosto de como as lições são direto ao ponto e como eu consigo alterar capítulos e pular conteúdos que não preciso.
Mariana Ferres
Mariana FerresAluna de Fotografia
Gosto do conteúdo e do modo de apresentação e transcrição de vídeos, o que acelera o processo!
Luciana Alvarenga
Luciana AlvarengaAluna de Design de Unhas
A plataforma é rápida, simples de usar. A diversidade de conteúdo e os vídeos complementares ajudam muito no aprendizado.
Giulio Carlo
Giulio CarloAluno de Engenharia de Prompt

FAQ

Who is Elevify? How does it work?

Do the courses have certificates?

Are the courses free?

What is the course workload?

What are the courses like?

How do the courses work?

What is the duration of the courses?

What is the cost or price of the courses?

What is an EAD or online course and how does it work?

PDF Course