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Content Marketing Strategy Course

Content Marketing Strategy Course
from 4 to 360h flexible workload
valid certificate in your country

What will I learn?

This Content Marketing Strategy Course provides a straightforward, hands-on approach to planning, carrying out, and improving campaigns within three months. You will establish clear targets and KPIs, create a solid plan covering TOFU, MOFU, and BOFU stages, sharpen your buyer personas, and select suitable formats and channels. Gain skills in monitoring results, conducting A/B tests, ranking ideas, and transforming data into steady, results-oriented growth.

Elevify advantages

Develop skills

  • SaaS content research: convert quick market scans into sharp buyer understandings.
  • Funnel content design: outline TOFU, MOFU, BOFU materials that guide prospects to trials.
  • 3-month content roadmap: develop KPI-guided schedules using adaptable templates.
  • SEO and copy optimisation: create search-optimised pages that turn visitors into customers.
  • Experimentation workflow: perform A/B tests and refine content based on solid evidence.

Suggested summary

Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

I was just promoted to Intelligence Advisor of the Prison System, and the course from Elevify was crucial for me to be the chosen one.
EmersonPolice Investigator
The course was essential to meet the expectations of my boss and the company where I work.
SilviaNurse
Very great course. Lots of rich information.
WiltonCivil Firefighter

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