Content Marketing Course
This course equips you with practical skills to build and execute a content marketing strategy tailored for SaaS businesses, focusing on driving traffic, trials, and leads through targeted content creation, SEO optimization, and data-driven adjustments.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This Content Marketing Course teaches you how to create a targeted content strategy that brings in traffic, product trials, and qualified leads within just 60 days. You will learn to study SaaS customer profiles, outline sales funnels, select keywords with strong buying intent, improve on-page SEO, and schedule your editorial calendar. Develop powerful content pieces, reuse content smartly, monitor results with straightforward metrics, and adjust your approach based on data-driven tests.
Elevify advantages
Develop skills
- SaaS keyword research: identify high-intent topics that quickly generate qualified trials.
- On-page SEO mastery: optimise titles, structure, and CTAs to boost trial signups.
- Content strategy design: develop 60-day SaaS plans that convert traffic into product trials.
- Persona-driven messaging: align B2B SaaS challenges with engaging content perspectives.
- Data-led optimisation: monitor content KPIs and iterate swiftly for expansion.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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