Log in
Choose your language

B2B Email Marketing for Lead Generation Course

B2B Email Marketing for Lead Generation Course
from 4 to 360h flexible workload
valid certificate in your country

What will I learn?

This short, practical course teaches you how to create effective B2B email programmes that regularly produce qualified leads. You will identify buyer personas, connect problems to offers, create targeted nurture sequences, and craft copy that drives conversions. Gain knowledge on lead scoring, automation, deliverability, testing, and analytics to roll out compliant, scalable campaigns that speed up moving prospects to sales.

Elevify advantages

Develop skills

  • Build B2B SaaS email strategies: align personas, offers, and KPIs quickly.
  • Design segmented nurture flows: 5–7 step sequences that turn leads into SQLs.
  • Implement lead scoring: combine behaviour and firmographics for sales-ready MQLs.
  • Optimise with testing: conduct A/B tests and dashboards to boost pipeline metrics fast.
  • Set up compliant operations: handle deliverability, consent, and Martech integration properly.

Suggested summary

Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

Your classes are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of my interest without needing to change platforms... I thank you for everything you do, I've already recommended you to other people...
Giulio Carlo
Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can change chapters and skip content I don't need.
Mariana Ferres
Mariana FerresPhotography Student
I like the content and the way videos are presented and transcribed, which speeds up the process!
Luciana Alvarenga
Luciana AlvarengaNail Design Student
The platform is fast, simple to use. The diversity of content and complementary videos help a lot with learning.
André Felipe
André FelipePrompt Engineering Student

FAQ

Who is Elevify? How does it work?

Do the courses have certificates?

Are the courses free?

What is the course workload?

What are the courses like?

How do the courses work?

What is the duration of the courses?

What is the cost or price of the courses?

What is an EAD or online course and how does it work?

PDF Course