Art Market Course
This Art Market Mastery Course equips arts professionals with essential tools to operate a thriving gallery. It covers pricing strategies, contracts, marketing techniques, digital sales methods, exhibition planning, and financial forecasting, all customised for art markets in mid-sized cities. Participants gain practical skills to price artworks confidently, negotiate effectively, plan profitable exhibitions, manage finances, and leverage marketing for sustainable growth.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
Gain hands-on tools in this Art Market Mastery Course to price artworks with confidence, negotiate deals with collectors, and handle discounts, commissions, plus invoicing. Master researching local markets, planning profitable exhibitions, and selecting wise consignment or purchase options. Develop skills to create solid financial forecasts, manage risks, and apply smart marketing, PR, and digital sales channels for lasting revenue growth.
Elevify advantages
Develop skills
- Art market pricing: set confident prices for emerging artists quickly.
- Gallery finance: create efficient profit and loss statements, cash flow plans, and risk assessments.
- Exhibition strategy: organise shows, manage inventory, and handle logistics to boost sales.
- Sales and negotiation: secure deals with collectors while safeguarding gallery profits.
- Gallery marketing: expand local audiences using digital tools, PR, and partnerships.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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