Marketing Psychology Course
This course equips marketers with psychological principles to create ethical campaigns for mental health services, focusing on engagement, user analysis, and data-driven improvements.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This Marketing Psychology Course teaches you how to create ethical, evidence-based campaigns for mental health services that boost engagement without manipulation. You will learn to analyse barriers such as stigma and procrastination, develop clear messages, optimise user journeys, apply social proof responsibly, safeguard privacy, conduct ethical A/B tests, and use data for practical enhancements in enrolment and retention.
Elevify advantages
Develop skills
- Choice architecture design: build ethical funnels that increase sign-ups quickly.
- Persuasive copywriting: create high-converting CTAs, ads, and landing pages.
- Audience psychology mapping: transform stress insights into accurate user personas.
- Ethical influence and social proof: build trust without manipulation.
- Data-driven testing: conduct ethical A/B tests to improve mental health marketing.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
Your classes are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of my interest without needing to switch platforms... I thank you for everything you do, I've already recommended you to other people...

Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can switch chapters and skip content I don't need.

Mariana FerresPhotography Student
I like the content and the way videos are presented and transcribed, which speeds up the process!

Luciana AlvarengaNail Design Student
The platform is fast, simple to use. The diversity of content and complementary videos really help with learning.

André FelipePrompt Engineering Student
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