Healthcare Marketing Course
This course equips small clinic teams with essential marketing skills to drive growth, focusing on patient-centered strategies, multichannel campaigns, and data-driven decisions on a limited budget.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This course teaches you how to set clear marketing goals, develop patient-focused messages, and position your clinic against current competitors. You'll learn to evaluate local needs, select suitable channels, and create straightforward patient pathways that increase new appointments and build loyalty. It includes practical tools for social media, email, SMS, local search, and performance measures, enabling a small team to achieve steady growth on a tight budget.
Elevify advantages
Develop skills
- Patient messaging strategy: develop clear, trust-building messages for main patient groups.
- Healthcare market analysis: evaluate competitors, patient groups, and clinic results quickly.
- Multichannel clinic marketing: organise social media, email, SMS, and community activities.
- Patient journey design: outline appointments and interactions to improve retention and loyalty.
- Data-driven optimisation: monitor key indicators, conduct A/B tests, and allocate a small clinic budget effectively.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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