Retail Store Management & Visual Merchandising Course
Enhance retail performance through effective store layouts, compelling window displays, and data-backed visual merchandising. Master customer flow guidance, impactful focal displays, and KPI monitoring to maximise profits from every space in your store.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This course equips you with practical skills to design store layouts, manage customer traffic, create striking window displays and focal points to showcase products and promotions effectively. You will master zoning techniques, display principles, scheduling, team procedures, and checklists, while connecting all choices to specific KPIs, testing strategies, and clear reports showing how visuals boost performance.
Elevify advantages
Develop skills
- Visual merchandising fundamentals: quickly create striking windows and focal displays.
- Optimise store layouts: zone areas to increase traffic and encourage cross-selling.
- Track retail KPIs: analyse metrics to connect visual updates to sales growth.
- Implement VM routines: develop checklists, schedules, and team coaching.
- Conduct in-store A/B tests: evaluate displays and report on conversion drivers.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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