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Web Analytics Course
Unlock the power of data with our Web Analytics Course, designed for Business Intelligence professionals looking to boost their skills. Dig deep into practical advice on improving website design, making marketing campaigns better, and fine-tuning content strategies. Become a master of popular web analytics tools, learn how to set them up properly, and explore important measures like session length, page views, and conversion rates. Get a good understanding of industry benchmarks, data analysis methods, and how to prepare reports effectively to help make smart business decisions.
- Master web analytics tools: Set up and use important analytics platforms.
- Optimise marketing strategies: Make campaigns better using data-driven insights.
- Analyse key metrics: Evaluate session length, bounce rate, and conversions.
- Benchmark industry standards: Compare measures to find areas for improvement.
- Present data effectively: Create reports that are clear, strong, and useful for stakeholders.

from 4 to 360h flexible workload
certificate recognized by MEC
What will I learn?
Unlock the power of data with our Web Analytics Course, designed for Business Intelligence professionals looking to boost their skills. Dig deep into practical advice on improving website design, making marketing campaigns better, and fine-tuning content strategies. Become a master of popular web analytics tools, learn how to set them up properly, and explore important measures like session length, page views, and conversion rates. Get a good understanding of industry benchmarks, data analysis methods, and how to prepare reports effectively to help make smart business decisions.
Elevify advantages
Develop skills
- Master web analytics tools: Set up and use important analytics platforms.
- Optimise marketing strategies: Make campaigns better using data-driven insights.
- Analyse key metrics: Evaluate session length, bounce rate, and conversions.
- Benchmark industry standards: Compare measures to find areas for improvement.
- Present data effectively: Create reports that are clear, strong, and useful for stakeholders.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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