Product-Led Growth Course
This course equips you with practical strategies to drive product-led growth in B2B SaaS, focusing on activation, retention, and expansion through hands-on techniques in onboarding, viral loops, monetization, experimentation, and funnel optimization.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This Product-led Growth Course provides a focused, practical guide to enhance activation, retention, and expansion in B2B SaaS. You will learn to identify key activation events, develop onboarding processes, create viral loops, and refine trials, pricing, and upgrade prompts. Additionally, you will gain abilities in testing, data analysis, and team-based implementation to ensure your product effectively drives user acquisition and revenue.
Elevify advantages
Develop skills
- Design viral product loops: incorporate in-app invitations, sharing, and collaboration features.
- Develop high-retention user experiences: create onboarding sequences, habit-forming loops, and timely user prompts.
- Optimise monetisation strategies: adjust pricing options, upgrade notifications, and trial conversions.
- Conduct PLG experiments: select priority tests, establish metrics, and interpret dashboard data.
- Outline PLG funnels: focus on activation, retention, and expansion for B2B SaaS products.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
Your classes are perfect. I got the one-year package and finally have the chance to follow several topics I'm interested in without having to switch platforms... thank you for everything you do, I've already recommended you to others...

Giulio CarloDigital Marketing Student
I like how the lessons get straight to the point and how I can switch chapters and skip content I don't need.

Mariana FerresPhotography Student
I like the content and the way the videos are presented and transcribed, which speeds up the process!

Luciana AlvarengaNail Design Student
The platform is fast and easy to use. The variety of content and the extra videos really help with learning.

Giulio CarloPrompt Engineering Student
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