from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
The Trade Show Management Course teaches you how to select suitable events, establish clear goals, and create practical budgets using market-driven estimates. You will learn about pre-event marketing, stand design, engaging visitors, and capturing leads that link straight to sales. Additionally, you will gain expertise in follow-up after the event, reporting, and lead nurturing processes to ensure each event is trackable, repeatable, and a solid investment.
Elevify advantages
Develop skills
- Trade show strategy: establish precise SMART objectives and match events to your ideal customer profile.
- Stand design: arrange layouts, visitor movement, and interactive setups that quickly draw in potential buyers.
- Lead capture: implement efficient, integrated badge scanning and qualification ready for your CRM system.
- Pre-event promotion: develop cost-effective multi-channel campaigns that fill your schedule with meetings.
- Post-event follow-up: monitor key performance indicators and execute focused nurturing sequences that turn leads into sales opportunities.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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