Sports Event Marketing Course
Dive into sports event marketing, covering audience research, sponsorship strategies, budget-friendly activations, social media campaigns, and analytics. Gain skills to boost registrations, secure sponsors, maximise revenue, and enhance brand visibility for local sports events, from planning to post-event evaluation, ensuring long-term success and impact.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This course teaches you to research local sports events like races and tournaments, create value propositions for participants and sponsors, and craft attractive sponsorship packages. You'll master timeline planning, budget management, cost-effective promotions via social, community, and digital platforms, plus setting KPIs, monitoring performance, and producing reports for sustained growth and retention.
Elevify advantages
Develop skills
- Research sports audiences by quickly segmenting local fans, teams, and potential sponsors.
- Develop sponsorship packages with clear ROI tiers and compelling presentations for sponsors.
- Manage low-budget events through effective timelines, volunteer coordination, and key activation points.
- Create content and social media strategies to increase registrations via targeted campaigns.
- Analyse post-event data, report on KPIs, demonstrate sponsor value, and encourage renewals.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
FAQs
Who is Elevify? How does it work?
Do the courses have certificates?
Are the courses free?
What is the course workload?
What are the courses like?
How do the courses work?
What is the duration of the courses?
What is the cost or price of the courses?
What is an EAD or online course and how does it work?
PDF Course